COMM 287 Lectures - Sut Jhally Website

COMM 287 Lectures

There are 28 Lectures in 3 Parts. You can watch them as MP4 files on Vimeo by clicking on the links below.

Part One: Existing Debates & the Development of the Consumer Culture

1.Why Study Advertising 1
2.Why Study Advertising 2
3.The Diamond Life
4.Criticisms of Advertising
5.Criticisms of Advertising
6.Defenses of Advertising
7.Social and Economic Roots of Advertising
8.The Invention of Advertising
9.Four Stages of Advertising

Part Two: Advertising and Social issues

1.How Ads Work 1
2.Four Formats
3.A Fifth Stage
4.Selling Sickness
5.Kids and Advertising 1
6.Kids and Advertising 2
7.Kids and Advertising 3
8.Food and Obesity 1
9.Food and Obesity 2

Part Three: Globalization, Happiness and the Future

1.The Hidden Abode of Production 1
2.The Hidden Abode of Production 2
3.The Hidden Abode of Production 3
4.The Paradox of Affluence
5.Limits to Satisfaction 1
6.Limits to Satisfaction 2
7.Limits to Satisfaction
8.Advertising, Society and the Future 1
9.Advertising, Society and the Future 2
10.Conclusion

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