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> Books
BooksSut Jhally's available books and publications
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The Spectacle of Accumulation
The Spectacle of Accumulation: Essays in Media. Culture & Politics (2006) by Sut Jhally
Sut Jhally's influential work as an activist, writer, film producer, and educator has had a far-reaching impact on the course and concerns of media criticism. This volume offers an essential collection of his writings. Jhally's work exhibits an engaged and ongoing concern with social justice, cultural politics, and public pedagogy. The Spectacle of Accumulation captures the full range of Jhally's thought and covers a variety of issues including the role of advertising in contemporary life, the cultural politics of sport, race, and gender coding in the coverage of current events, and the power of media education to name just a few of the themes covered in this crucial, new work. In addition to his key writings, this book includes a foreword by Henry Giroux as well as three interviews offering a fresh perspective on Jhally's work.
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Hijacking Catastrophe |  | |
Hijacking Catastrophe: 9/11, Fear & the Selling of American Empire edited by Sut Jhally & Jeremy Earp
Hijacking Catastrophe is a riveting collection of 28 interviews with leading political thinkers that shows how the Bush administration has used the trauma of 9/11 and the war on terrorism to advance a radical and longstanding neo-conservative plan for global geopolitical domination. At the same time, it will clarify the ideological vision that has driven US international and domestic policy since 9/11, and will examine the political strategies that have been used to sell this ideological vision to the American people. Includes interviews with Tariq Ali, Benjamin Barber, Noam Chomsky, Marc Danner, Shadia Drury, Daniel Ellsberg, Stan Goff, William Hartung, Chalmers Johnson, Michael Klare, Karen Kwiatkowski, Norman Mailer, Zia Mian, Mark Crispin Miller, Scott Ritter, Vandana Shiva, Norman Solomon, Greg Speeter, Immanuel Wallerstein, Cindy Williams, Jody Williams, and Max Wolff.
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Enlightened Racism |  | |
Enlightened Racism: The Cosby Show, Audiences & the Myth of the American Dream (1992) by Sut Jhally and Justin Lewis
Based on an extensive audience study, this provocative book reinforces criticism that, despite The Cosby Show's great popularity and positive influences, it promotes the dangerous myth that blacks who don't "make it" have only themselves to blame. The authors interviewed 52 focus groups, learning that viewers involve themselves deeply with the show and often see it as reality. White viewers can identify with and accept TV's Huxtable family as "nice" blacks; black viewers appreciate the show's lack of racial stereotyping. However, the authors argue, The Cosby Show 's images of the black upper class--like most images broadcast in recent years--hide and distort how most blacks live, thus relieving white viewers of responsibility for such inequalities. Neither blacks nor whites interviewed think clearly about class, the authors say; thus, our society
cannot think clearly about how race and class intersect.
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The Codes of Advertising
The Codes of Advertising: Fetishism and the Political Economy of Meaning (1990) by Sut Jhally
This book examines the commercial speech of advertising as a cultural phenomenon whose social significance far exceeds its economic influence. Jhally argues that by selling viewing time to advertisers, television converts audiences into laborers who "work" for the media in the same way that workers do in a factory. By watching commercial messages on TV, viewers actively create symbolic meaning, but also generate profit for the media in return for the wage of entertainment.
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Social Communication in Advertising
Social Communication in Advertising: Consumption in the Mediated Marketplace (2006) by William Leiss, Stephen Kline, Sut Jhally & Jackie Botterill
Now available in a significantly updated third edition to address new issues such as the Internet and globalization, Social Communication in Advertising remains the most comprehensive historical study of advertising and its function within contemporary society. It traces advertising's influence within three key social domains: the new commodities industry, popular culture, and the mass media that manages the constellation of images that unifies all three
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Cultural Politics in Contemporary America
Cultural Politics in Contemporary America edited by Ian Angus and Sut Jhally
The Hollywood Presidency of Ronald Reagan was founded on the skills of the 'Great Communicator'; Bruce Springsteen's 'Born in the USA' is used by the Chrysler Corporation to assure us that the 'pride is back'; feminists and right-wing militants converge to oppose pornography; racial tensions increased when the Cosby show tops the ratings. This book is a radical attempt to lay out the complex ways in which the American media and American culture are powerfully interlocked.Includes essays by Gore Vidal, Stuart Ewen, Michael Omi,Stanley Aronwitz, Ellen Willis, Michael Morgan, Lawrence Grossberg, Russel Jacoby, William Leiss, Stephen Kline, Herbert Schiller and Todd Gitlin (and others).
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